Playing with advertising
So, down the right hand side of this page you'll see a block, marked "AdSense". That'll be me playing with advertising; I'm interesting in learning a bit more about how online advertising works from a practical perspective, and I like learning about stuff by doing stuff.
So there'll be a small ad - or it might be a large ad in future, who knows? - running there for a little while at least. I'll be donating all income from it to the WWF, to one or several of their efforts around preserving big cats.