A Design Knowledge Management System... for Programmers?

December 15, 2005 | Comments

http://www.orangecone.com/KMWorld_05_Presentation.pdf: "I believe that the waterfall model is fundamentally broken, and there are lots of
problems, but it’s a hard habit to quit: it makes everything seem like it’s going
great and the project is meeting its milestones, when in in fact it’s going badly
in all ways other than the Gantt chart. This is, however, a deeply rooted
methodology and can’t be changed instantly.
"

770 Party

December 15, 2005 | Comments

770 Party: "With way way more users on the mobile side… why isn’t the mobile web driving the wired web instead of vice-versa?"

Where Have All The Single-Function Devices Gone?

December 10, 2005 | Comments

Where Have All The Single-Function Devices Gone?: "Consumers faced with so many technology choices are forced to ask themselves when a device crosses the line from manageable multitasker to operational overload."

Musings of a mobile marketer: What is mobile marketing?

December 09, 2005 | Comments

Helen Keegan has one of the most comprehensive descriptions of mobile marketing that I've ever seen:

"Whenever I meet someone new and I tell them what I do for a living, they usually assume one or both of the following:

1. That mobile marketing is sending junk text messages to get people to subscribe, unwittingly, to a mobile content subscription service. Ergo, mobile marketing is bad.

2. Mobile marketing = marketing using SMS (text messaging)

Neither assumption is true so this is my lowdown on what mobile marketing includes."

ICUE launches

December 09, 2005 | Comments

ICUE launches: "Starting up was surprisingly easy. You simply send a text message to 64888 with the word ICUE typed into the text section. You soon receive another text message inviting you to click on a web address. After three or four clicks you are on its website and free to choose from a number of books. I chose the free one, Charles Dickens' A Christmas Carol, and opted to store it on a memory card rather than on the phone itself. It is claimed to work on most cameraphones."

ICUE is another one of the things that's been keeping us busy over the last few months: a huge stack of novels (over 250 at the last count) distributed as MIDlets for 42 handsets (so far), with a WAP store presenting them for sale. Visuals by Blair Kimber, implemented by a crack team of FPers: Ms Lozdan, Mr Andrews, Mr Hopper, Mr Leies and Mr Skinner.