In the animalia-and-tech link-pile today, an iPhone case which acts as an ECG for pets and cows that SMS the farmer. The latter's particularly poignant, as the Sardinian chap who for many years rented FP their offices approached us to build a similar thing for him.

I've just started reading Guilty Robots, Happy Dogs after a Jones-post. I'm hoping it's the missing link between puppets, furries, and technology that I've been waiting for. This stuff has history.